Cookie Policy

Last Updated: 15 January 2026

This Cookie Policy explains how smartedge GmbH ("we," "us," or "our") uses cookies and similar tracking technologies on our website. This policy should be read alongside our Privacy Policy and Terms of Service.

What Are Cookies?

Cookies are small text files that are stored on your device when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners. Cookies help us understand how you use our website, remember your preferences, and improve your overall experience.

Why We Use Cookies

We use cookies for several purposes:

  • To ensure our website functions properly and securely
  • To remember your preferences and settings
  • To analyse website traffic and user behaviour
  • To provide personalised content and advertisements
  • To measure the effectiveness of our marketing campaigns
  • To improve our services and user experience

Types of Cookies We Use

Necessary Cookies

These cookies are essential for the website to function properly. They enable basic functions like page navigation, access to secure areas, and form submissions. The website cannot function properly without these cookies, and they cannot be disabled.

Analytics Cookies

We use Google Analytics to collect information about how visitors use our website. These cookies help us understand which pages are most popular, how visitors navigate through our site, and identify areas for improvement. The information is collected anonymously and used to improve our website's performance and user experience.

Functional Cookies

These cookies allow the website to remember choices you make (such as your language preference or cookie consent choices) and provide enhanced, more personalised features. They may be set by us or by third-party providers whose services we have added to our pages.

Marketing and Advertising Cookies

We use Google Ads and other advertising platforms to deliver relevant advertisements and measure campaign effectiveness. These cookies track your browsing activity across websites to build a profile of your interests and show you relevant ads. They also help us understand which marketing channels are most effective.

Cookie Details

The following table provides details about the specific cookies we use:

Cookie Name Purpose Duration Type
cookie_consent Stores your cookie consent preferences 1 year Necessary
_ga Google Analytics - distinguishes unique users 2 years Analytics
_gid Google Analytics - distinguishes unique users 24 hours Analytics
_gcl_au Google Ads - conversion tracking 90 days Marketing
_gcl_aw Google Ads - attribution and conversion tracking 90 days Marketing
IDE Google Ads - ad personalisation and remarketing 1 year Marketing

Third-Party Cookies

We use services from trusted third-party providers that may set their own cookies:

  • Google Analytics: Provides website analytics and user behaviour insights
  • Google Ads: Enables advertising, remarketing, and conversion tracking
  • Google Fonts: Delivers web fonts for consistent typography

These third parties have their own privacy policies and cookie policies. We recommend reviewing their policies to understand how they handle your data.

Managing Your Cookie Preferences

You can control and manage cookies in several ways:

Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner where you can choose to accept all cookies, reject non-essential cookies, or customise your preferences. You can change these preferences at any time by clicking the cookie settings link in our website footer.

Browser Settings

Most web browsers allow you to control cookies through their settings. You can usually find these options in the 'options' or 'preferences' menu of your browser. Please note that disabling certain cookies may affect the functionality of our website.

Google Consent Mode v2

We implement Google Consent Mode v2, which allows us to respect your consent preferences whilst still providing essential website functionality. When you decline marketing cookies, Google services adjust their behaviour to respect your choice whilst maintaining measurement capabilities in a privacy-compliant manner.

Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the updated policy on our website and updating the "Last Updated" date.

Contact Information

If you have questions about our use of cookies, please contact us:

smartedge GmbH
Taborstraße 110
8055 Graz, Styria, Austria
Email: privacy@smartedge.world
Phone: +43 3161449608